be known.
be trusted.
be understood.

In a noisy world, communication is your competitive advantage.

Mukhtar Communications is a dynamic public relations firm built on our founder’s journalistic obsession with getting your story heard by the audiences that matter most.

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Public Relations is About
Owning Your Narrative.

If you don’t tell your story, someone else will. We help you craft a narrative that sticks, moves your audience to take action, and delivers real outcomes.

NARRATIVE
CLARITY
TRUST
INFLUENCE
NARRATIVE
REPUTATION
STRATEGY
AUTHORITY
CREDIBILITY
IMPACT
CONTROL
MOMENTUM
STORYTELLING
VOICE
CONTEXT
COMMUNITY

Our Services

Public
Relations

We build and strengthen your public image. By aligning your organization’s messaging with its actions, we help you earn the confidence of stakeholders and maintain a positive presence in the public eye.

Crisis & Reputation
Management

Your reputation takes years to build and seconds to break. You can't control when crisis hits, but you can control the narrative. We act as your first line of defense, helping you mitigate risk, shape the story before others do, and restore stakeholder trust during turbulent times.

Community
Engagement

We help organizations engage with community members on everything from launching public-policy initiatives to navigating sensitive local issues. We design culturally competent strategies that help your organization connect authentically with the diverse people it serves.

Management
Consulting

We partner with you to cut through complexity and define the right problems. By aligning your people, processes, and strategy, we help you remove bottlenecks and unlock your organization's full potential.

Executive
Communications

Your personal brand shapes your company's reputation. We help C-suite leaders define and own their narrative through strategic visibility, media presence, and thought leadership. We position you as the authority in your space. The result: leaders who are known, respected, and impossible to ignore.

ISSUE ADVOCACY &
PUBLIC AFFAIRS

We move the needle on complex issues. By combining policy fluency with storytelling, we build the coalitions needed to influence decision-makers and drive real change. We develop strategies and messaging that engage diverse stakeholders with the right information at the right time to achieve your legislative objectives.

UNMATCHED MEDIA ACCESS

From local impact to national influence, we place your story in the outlets that decision-makers actually read.

Newsroom Instincts. Boardroom Strategy.

Mukhtar M. Ibrahim spent a decade asking hard questions as an award-winning journalist, then founded and led a nationally recognized newsroom. Now he helps leaders amplify their voice, reach the audiences that matter, and own the narrative that defines their legacy.

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Sayid Group enhanced our local-news strategy

The Sayid Group offers truly unique expertise. Mukhtar's strategic guidance and entrepreneurial insights were really instrumental in strengthening the Joyce Foundation’s local-news investments. With a forward-thinking approach and a quick grasp of our challenges, he helped us identify new opportunities and navigate around potential pitfalls. And he made it easy for us to translate those opportunities into a clear, actionable strategy that will have lasting impact on our work.

— Hugh Dellios, Journalism Program Director, Joyce Foundation

Another Testimonial

Mukhtar's deep knowledge of the local news and media landscape and commitment to community needs were invaluable assets in successfully launching Press Forward Minnesota. Mukhtar leads with both expertise and humility and brings valuable perspectives to complex challenges at the local and statewide level. Mukhtar's work with Sayid Group helped us navigate key decisions with greater confidence and clarity about our strategic direction.

— May Yang, Staff Lead, Press Forward Minnesota

Another Testimonial

Thanks to Mukhtar's strategic coaching and deep listening, I shifted from a founder to a CEO mindset. This sharpened my message, boosted my executive presence, and equipped me to lead Safeway Home Healthcare with clear purpose and confidence.

— Amare Solomon, Founder & CEO, Safeway Home Healthcare

Another Testimonial

Sayid Group’s strategic communications support made a meaningful impact at African Economic Development Solutions (AEDS). Mukhtar quickly understood our mission to serve Minnesota’s African immigrant community and delivered culturally attuned, actionable advice. His guidance sharpened our messaging and helped us engage more effectively with our community and stakeholders.

— Founder, President, and CEO of African Economic Development Solutions